Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. The Zona Rosa (Pink zone) is the name used to refer to a part of Colonia Juarez in Mexico City, just south of Paseo de la Reforma. this is called the pink zone because of the pink tiles on the street today. The area is between Paseo de la Reforma, Insurgentes Avenue, Chapultepec Avenue, and Florencia Street. Genova Street in Zona Rosa. This is a pedestrian passage where artists often offer their works for sale on the weekends.There is a Korean community located in Zona Rosa area. These restaurants are located on Florencia Street.During the administration of President Porfirio Diaz, the neighborhood became an important suburb of Mexico City. The mansions (called "casas porfirianas") were built in Beaux-Arts architecture. During the time between 1891 and 1902 a trolley provided transportation from this area to Chapultepec.In the 1950s the suburb became a business, commercial, social and tourist center and most of the old houses were torn down. In the 1960s, art galleries were created with the support of artist and intellectuals such as José Luis Cuevas and Guadalupe Amor and the area received many tourists during the 1968 Summer Olympics.