Zong Mobile Payments
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Zong is the global mobile payment division of mobile monetization company, Echovox. Zong is an international mobile payments platform, connected with 67 mobile operators in 13 countries.Zong is targetting Social Networks and Online Games. Zong targets a younger demographic, who doesn''t have bank accounts or credit cards and want to complete small purchases online. Consumers can simply pay with their mobile device and are then charged on their account through their…mehr

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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Zong is the global mobile payment division of mobile monetization company, Echovox. Zong is an international mobile payments platform, connected with 67 mobile operators in 13 countries.Zong is targetting Social Networks and Online Games. Zong targets a younger demographic, who doesn''t have bank accounts or credit cards and want to complete small purchases online. Consumers can simply pay with their mobile device and are then charged on their account through their mobile operators. Zong is particularly successful in conjunction with the purchase of online virtual goods.Zong close connection with mobile operators allows it to charge mobile subscribers through its short codes with Premium SMS, or event based billing. The company claims higher conversion rates than credit card payments , but transaction costs are still particularly high compared with otherelectronic payments.