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  • Format: ePub

Between 75 to 80% of all books are sold online, whether they are hardback, paperback or digital. That means the first cover a customer is likely to see is going to be about 160 pixels tall or smaller. That, in turn, means that some design techniques that used to work are no longer viable. Learn the 21st Century approach to book cover design because people do judge a book by its cover.

  • Geräte: eReader
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  • Größe: 5.35MB
Produktbeschreibung
Between 75 to 80% of all books are sold online, whether they are hardback, paperback or digital. That means the first cover a customer is likely to see is going to be about 160 pixels tall or smaller. That, in turn, means that some design techniques that used to work are no longer viable. Learn the 21st Century approach to book cover design because people do judge a book by its cover.


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Autorenporträt
A. Michael Shumate has been a career designer and illustrator for almost fifty years, having taught graphic design at university before getting his BFA degree in graphic design. Michael is now Professor Emeritus from St. Lawrence College (Kingston, Ontario) where he taught for 25 years. He is a public speaker, a passionate and pragmatic design evangelist on the Core Principles of Branding Design.