Mark Holmes

5 Rules of Megavalue Selling (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Why are salespeople struggling to differentiate from competitors and communicate customer value? What makes them miss annual sales targets? This book introduces a remarkably effective way to articulate your value message and create distinction among competitors. Through an engaging story, readers discover the "e;VALUE"e; rules, a five steps approach salespeople use to win sales on value not price.Megavalue Selling is a book salespeople can't put down. Written for salespeople, managers, startup entrepreneurs and business owners eager to learn about mastering customer conversations about value, this book gives readers:-Perfect questions for identifying a customer's existing and unrecognized value drivers.-How to handle price pushback and commoditization. -Practical approach for presenting proof.-Actionable steps for identifying all decision influencers and their roles. -Simple techniques to align value propositions with customer issues. Mark Holmes distilled four decades of sales experience, research, consulting and coaching to write a new sales development book covering complex concepts simplified into a short story that's easy to apply. Mark learned B2B selling by making sales to CEO's in his twenties, and went on to be a top-performer in several companies. His insights have appeared in the Wall Street Journal, FOX Business and Sales and Marketing Management.

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Produktdetails

• Verlag: Mark Holmes
• Erscheinungstermin: 22. Mai 2017
• Englisch
• ISBN-13: 9781619846227
• Artikelnr.: 49164562