Ken Arrowood

A Story with a Purpose (eBook, ePUB)

Starting, Sustaining, and Surviving as a Successful Business Owner Without Selling Your Soul

• Format: ePub

Produktbeschreibung

A must read for anyone thinking about starting a small business or currently in the prelaunch or launching phase or an owner who is struggling with fear, doubt, or unsatisfactory results. A practical, experience-based, how to start, sustain, and survive book in the tough world of small business written in an Ive been there done that style based on successes and failures of the author, not a bunch of theoretical bromides. Learn the keys to increasing your chances of success by first evaluating your risk exposure based on our human nature to be delusional or unreasonably optimistic in our expectations of wealth and success. Chapter 1: Don't be a Sucker and your Entrepreneurial Right Stuff are based on a profile of success-identified characteristics. Both areas represent baselines for potential success or failure. Proprietary questionnaires and optional evaluations for both aspects are provided free of charge. The book then takes you on a fast track of essential management and business tools and proverbs garnered from years of experience, not from books, but from the trenches. For example, planning, research, marketing, sales, budgeting, funding, misplaced pride, needed advisors and professionals, hiring, product fatigue, relaunch signs, and soul preservation. This is followed by the autobiographical journey of the authors business successes and failures with proverbial lessons learned and not learned, spanning decades, sectors, and both domestic and international arenas.

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Produktdetails

• Verlag: WestBow Press
• Seitenzahl: 170
• Erscheinungstermin: 18. Februar 2016
• Englisch
• ISBN-13: 9781512730197
• Artikelnr.: 52567262

Autorenporträt

Ken's business experiences and successes and failures have spanned the globe and the United States. His credentials include a 67 percent small business (4/6) success rate versus the national average of 25 percent. Ken has managed large international companies and owned and operated six small- to medium-sized companies. He has failed twice, which he shares with his readers so that they may learn from his mistakes. He has consulted scores of organizations both small and large. He has written this book in an effort to "give back" in recognition of his having been blessed with good fortune and the ability and chance to survive with his soul battered but not beaten by the world around him. Additionally, he is deeply concerned about the escalating failure rates of small businesses in the United States, resulting in an estimated 8 million jobs being lost every year. He wishes to do whatever he can do by reaching out to all who seek help.