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  • Format: PDF

In this document we analyze the privacy policies of 30 companies with data-driven business models that collect data in Colombia and identify practices that have not been sufficiently contemplated by the personal data protection regime currently applicable in our country. But what has been done in Colombia to guarantee these rights in the digital economy framework? In this document, we explore the degree of preparedness of our legal personal data protection regime and data protection authorities for tackling the risks that the digital era poses to different values and rights, thereby holding…mehr

Produktbeschreibung
In this document we analyze the privacy policies of 30 companies with data-driven business models that collect data in Colombia and identify practices that have not been sufficiently contemplated by the personal data protection regime currently applicable in our country. But what has been done in Colombia to guarantee these rights in the digital economy framework? In this document, we explore the degree of preparedness of our legal personal data protection regime and data protection authorities for tackling the risks that the digital era poses to different values and rights, thereby holding accountable the companies with data-driven business models (DDBM). From the review of their privacy policies, we analyze the modus operandi of an illustrative sample of 30 DDBM, among which are included-for their economic, technological, and social power-the so-called GAFAM (Google, Apple, Facebook, Amazon, and Microsoft). After this analysis, we identify several practices that have not been sufficiently contemplated by the personal data protection regime currently applicable in Colombia, and whose regulation, in comparison with the European GDPR and the CCPA of California, has significant room for improvement. Likewise, we identify several shortcomings in the capacities of the Colombian data protection authorities in holding the DDBM accountable and therefore, propose some corrective measures. Descripción tomada y adaptada de: dejusticia.org/publication/accountability-of-google-and-other-data-driven-business-models-data-protection-in-the-digital-age

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Autorenporträt
Vivian Newman Pont A lawyer from Universidad Javeriana and Bachelor of Laws from Universitat de Barcelona through homologation, Vivian holds a postgraduate in Administrative Law (D.S.U.) and two master's degrees (D.E.A.) in Internal Public Law from Université Paris II Panthéon-Assasand and in Cooperation and Development from Universitat de Barcelona. She is the author of Datos personales en información pública: Oscuridad en lo privado y luz en lo público (2015; Personal data in public information: Darkness in the private and light in the public) and currently works as the director of Dejusticia. Together, María and Vivian have co-authored three books: Acceso a los archivos de inteligencia y contrainteligencia en el marco del posacuerdo (2017; Access to intelligence and counterintelligence archives in the post-agreement framework), Sobre la corrupción en Colombia: Marco onceptual, diagnóstico y propuestas de política (2017; On corruption in Colombia: Conceptual framework, diagnosis and policy proposals), and Víctimas y prensa después de la guerra: Tensiones entre intimidad, verdad histórica y libertad de expresión (2018; Victims and press after the war: Tensions between intimacy, historical truth and freedom of expression). María Paula Ángel Arango A political scientist and cum laude lawyer from the Universidad de los Andes, with a master's degree in Administrative Law from Universidad del Rosario, María currently works as a researcher in Dejusticia's Transparency and Privacy area.