Dixie Maria Carlton

Advertising, Branding & Marketing 101 (Authority Author Series, #4) (eBook, ePUB)

• Format: ePub

Produktbeschreibung

The Small Business Owners Guide to Understanding Marketing - Revised Edition 2024

When it comes to marketing your understanding of the basics can potentially save you thousands of dollars on advertising, marketing and branding. This will help you to understand the basics of business and marketing plans, branding, image, customer service and public relations so that you can grow your business through simple and smart marketing practices. Here's just a fraction of what you'll learn that will return your investment in this book 10x over:

• How to target the market who will understand you and not buy just on price.
• What you can do to enhance your brand, so your customers 'get you' immediately and love your value.
• How to save on advertising by not wasting it on 'cheap packages' offered by sales teams.
• How to get your customers raving about your service and sending people to you.
• Ways to get in articles and on radio/tv in positive ways to build your reputation.
• How AI can be helpful in your marketing planning, research, and content development

Even if you just apply 1 or 2 of these, you'll pay for this book 10x over in what you save, or make on more effective marketing. So click to BUY NOW and get started. Getting the basics right can make such a difference to the outcomes. Measuring the results of your advertising can lead to effective decision making about what to spend and where to invest your marketing budget. When you understand 'how it works' you get a lot more punch out of your advertising campaigns. Bonus tools and templates included. If you are in business for the first time, or the 100th time, getting your marketing right and understanding the basics is going to save you a lot of money in experimenting, time wasted in taking pot shots at advertising, and frustration when you find out how much easier it could have been to get it right the first time. Includes: Prospecting scripts, follow up plan, scripts for selling, creating a marketing plan.

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Produktdetails

• Verlag: Indie Experts
• Erscheinungstermin: 11. März 2024
• Englisch
• ISBN-13: 9781738610297
• Artikelnr.: 70172482

Autorenporträt

Dixie Carlton has been assisting other top ranked professional speakers, CEOs, and industry leaders from around the world to develop their expertise and publishing aspirations, while also developing her own international professional speaking career. She has helped to publish nearly 200 books, many are best sellers, and they and their authors are award-winning high-profile experts in their respective fields, from Europe, USA, Australasia and the UK. Dixie has represented many of those books at international book fairs in Frankfurt and London, sold foreign rights, worked with respected literary agents and PR specialists, and is recognised as a pioneer in the world of Publishing 3.0.

Dixie merged her own hybrid publishing company into a fresh new style of service with publishing production specialist Ann Dettori Wilson in 2019 and created Indie Experts. Together they work with top performing industry experts, entrepreneurs, rebels and trail blazers around the world, to ensure their publishing journeys become part of their overall ecosystem in business to create change, and raise awareness of important issues.

Covering industries including IT, Security, Agriculture, Retail, Education Mountaineering, and medical fields, Dixie has worked with some extraordinary authors. Describing her work as 'getting paid to deep dive into fascinating lives and topics', she's happiest helping others to develop their stories, and share them using her Tri-Variant FrameworkTM for Content Curation.

Dixie Carlton is one of only a handful of global experts' industry specialists who fully understands the intersection of the publishing, professional speaking, and marketing industries and how they relate to each other for experts who work between Pages and Stages.