R. Webb

Agency (eBook, PDF)

Starting a Creative Firm in the Age of Digital Marketing

• Format: PDF

Produktbeschreibung

This book is for young startups and entrepreneurs in the advertising, marketing, and digital services space. It's an A-to-Z guide for young advertising firms, full of advice that ranges from getting funding to how to value the company and sell it to how to hire your first employee.

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Produktdetails

• Verlag: Palgrave Macmillan US
• Seitenzahl: 341
• Erscheinungstermin: 30. September 2016
• Englisch
• ISBN-13: 9781137501226
• Artikelnr.: 43978401

Autorenporträt

Rick Webb currently serves as a venture partner at Quotidian Ventures, Head of People Operations at marketing software startup Percolate, and as the Founder and CEO of Secret Clubhouse. In 2001, Webb co-founded The Barbarian Group, an award-winning digital ad agency. He served as its COO for the first ten years of the company's existence. Webb is a writer and an avid blogger on technology, advertising, economics, politics, and the government.