Alternate Reality Games (eBook, PDF) - Palmer, Charles; Petroski, Andy
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  • Format: PDF

While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in forma

  • Geräte: PC
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  • Größe: 15.27MB
Produktbeschreibung
While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in forma

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Autorenporträt
Charles Palmer, Harrisburg University of Science and Technology, Pennsylvania, USA



Andy Petroski, Harrisburg University of Science and Technology, Pennsylvania, USA