Manuel Peña

American Mythologies (eBook, PDF)

Semiological Sketches

• Format: PDF

Produktbeschreibung

Grounded in a semiological approach, which explores the displacement of information and the transformation of signs that characterise mythic communication, this book sheds light on the socio-economic, gendered, national and racial interests that lie behind myth-making. Presenting rich case studies from popular culture and public discourse, it demonstrates the manner in which these myths, and American mythology in general, promote the core values of everyday life under capitalism: rugged individualism, the unfettered right to accumulate wealth, the superior moral character of free-enterprise democracy, and its abundant opportunities for every citizen.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 184
• Erscheinungstermin: 15. April 2016
• Englisch
• ISBN-13: 9781317182290
• Artikelnr.: 49352733

Autorenporträt

Manuel Peña has taught at the University of Texas and Fresno State University as well as at UC Berkeley, where he was also a research fellow. He was a Presidential Scholar at the University of Michigan and a visiting scholar at the University of Houston. He is the author of The Texas-Mexican Conjunto, Música Tejana, The Mexican American Orquesta, and Where the Ox Does Not Plow.

Inhaltsangabe

Preface
Introduction: American mythologies
Bright toy trucks
The international community
Corrupt union bosses
Wal-Mart's associates
From rags to riches
Obama's death panels
Puff Daddy's tuxedo
Egypt in Las Vegas
The Alamo as shrine
Manufactured natural
Designing intelligence
Bibliography
Index.