An Economic History of Film (eBook, ePUB)

Redaktion: Sedgwick, John; Pokorny, Michael

• Format: ePub

Produktbeschreibung

The economics of movies has been curiously under explored until now. This intelligent, readable book with contributions from the leading experts in the area, is a huge step forward in our understanding of this important topic.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 368
• Erscheinungstermin: 9. September 2004
• Englisch
• ISBN-13: 9781134344291
• Artikelnr.: 47884615

Autorenporträt

Michael Pokorny, John Sedgwick

Inhaltsangabe

1. The Characteristics of Film as a Commodity 2. America's Master: The
European Film Industry in the United States, 1907 to 1920 3. Stars and
Stories: How Films Became Branded Products 4. Revenue Sharing and the
Coming of Sound 5. The Block Booking of Films Re-examined 6. Warner Bros.
in the Inter-War Years: Strategic Responses to the Risk Environment of Film
Making 7. Product Differentiation at the Movies: Hollywood 1946 to 1965 8.
Movie Stars and the Distribution of Financially Successful Films in the
Motion Picture Industry 9. Movie Contracts: Is 'Net' 'Gross'? 10. Hollywood
and the Risk Environment of Movie Production in the 1990's 11.
Understanding Hollywood's Organization and Continuing Success