Although 55,000 novels are published every year, only about 200 hit the lists, a commercial success rate of less than half a percent. When the computer was asked to "blindly" select the most likely bestsellers out of 5,000 books published over the past thirty years based only on theme, it discovered two possible candidates: The Accident by Danielle Steel and The Associate by John Grisham.
The computer recognized quantifiable patterns in their seemingly opposite, but undeniably successful writing careers with legal thrillers and romance. In Chapter 2, Archer and Jockers analyze this data and divulge the most and least likely to best sell topics and themes in fiction with a human discussion of the "why" behind these results.
The Bestseller Code is a big-idea book about the relationship between creativity and technology. At heart it is a celebration of books for readers and writers-a compelling investigation into how successful writing works.
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