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Autorenporträt
Hume Johnson is an associate professor of public relations and media studies at Roger Williams University in Rhode Island. She is the author of Challenges to Civil Society: Popular Protest and Governance in Jamaica. Kamille Gentles-Peart is an associate professor of communication and media studies at Roger Williams University in Rhode Island. She is the author of Romance with Voluptuousness: Caribbean Women and Thick Bodies in the United States (Nebraska, 2016) and the coeditor, with Maurice L. Hall, of Re-constructing Place and Space: Media, Power, Discourse and the Constitution of Caribbean Diasporas.
Inhaltsangabe
Acknowledgments Introduction Hume Johnson and Kamille Gentles-Peart 1. Between Fame and Infamy: The Dialectical Tension in Jamaica’s Nation Brand Hume Johnson 2. Branding the Nation: A Rhetorical Analysis of the Jamaica Tourist Board’s Commercial Campaigns Nickesia Gordon 3. Women of “Paradise”: Tourism Marketing and the Lived Realities of Jamaican Women in the United States Kamille Gentles-Peart 4. Brand Jamaica and the Economic Cost of Homophobia: Initiating a Conversation Anna Kasafi Perkins 5. An (Un)easy Sell: Rebrandings of Jamaica in Marlon James’s A Brief History of Seven Killings and Its French and Spanish Translations Laëtitia Saint-Loubert 6. Brand Kingston: Reimagining Jamaica’s Capital City Hume Johnson 7. Hold On to What You Got: Intellectual Property and Jamaican Symbols and Culture Steffen Mussche-Johansen and Hume Johnson Final Thoughts Hume Johnson and Kamille Gentles-Peart References List of Contributors Index
Acknowledgments Introduction Hume Johnson and Kamille Gentles-Peart 1. Between Fame and Infamy: The Dialectical Tension in Jamaica’s Nation Brand Hume Johnson 2. Branding the Nation: A Rhetorical Analysis of the Jamaica Tourist Board’s Commercial Campaigns Nickesia Gordon 3. Women of “Paradise”: Tourism Marketing and the Lived Realities of Jamaican Women in the United States Kamille Gentles-Peart 4. Brand Jamaica and the Economic Cost of Homophobia: Initiating a Conversation Anna Kasafi Perkins 5. An (Un)easy Sell: Rebrandings of Jamaica in Marlon James’s A Brief History of Seven Killings and Its French and Spanish Translations Laëtitia Saint-Loubert 6. Brand Kingston: Reimagining Jamaica’s Capital City Hume Johnson 7. Hold On to What You Got: Intellectual Property and Jamaican Symbols and Culture Steffen Mussche-Johansen and Hume Johnson Final Thoughts Hume Johnson and Kamille Gentles-Peart References List of Contributors Index
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