This is a wonderful collection of stories revealing the origins of some of the world's best-known brand names and how they became a part of our language and the world we live in today.
1. Landislas Biro
2. Charles Goodyear
3. Willis Carrier
4. The Earl of Sandwich
5. King C Gillette
6. Henry Ford
7. Walt Disney
8. George de Mestral (Velcro)
9. Hiram Stevens Maxim (Maxim Gun)
10. Jules Leotard
11. Rachele Jacuzzi
12. Dr Joseph-Ignace Guillotin
13. Sir Humphry Davy (Davy Lamp)
14. Major General Henry Shrapnel
15. Rudolf Diesel
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