Francesca Bargiela-Chiappini, Catherine Nickerson, B. Planken

Business Discourse (eBook, PDF)

• Format: PDF

Produktbeschreibung

Business Discourse introduces a multidisciplinary approach to the research and practice of business communication. It promotes debate and enquiry on several new and competing issues and combines teaching practice, state-of-the-art research and innovative practical applications.

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Produktdetails

• Verlag: Palgrave Macmillan UK
• Seitenzahl: 282
• Erscheinungstermin: 17. November 2006
• Englisch
• ISBN-13: 9780230627710
• Artikelnr.: 38160675

Autorenporträt

FRANCESCA BARGIELA-CHIAPPINI holds a research position at the Nottingham Trent University and has published widely on business discourse, most recently on Asian business discourse(s). She is also involved in advancing multi-disciplinary research for the study of organizations and institutions. CATHERINE NICKERSON worked for many years at the Business Communication Studies department and Centre for Language Studies at the Radboud University Nijmegen, the Netherlands. She is currently an Associate Professor at the Alliance Business Academy in Bangalore, India, and an Associate Editor for the Journal of Business Communication. BRIGITTE PLANKEN is an Associate Professor in the Business Communication Studies department and Centre for Language Studies at the Radboud University Nijmegen, the Netherlands. She is involved in teaching courses on English for Specific Business Purposes and (researching) business communication in intercultural contexts. She is a regular reviewer for the Journal of Business Communication.

Inhaltsangabe

PART I: THE FIELD OF BUSINESS DISCOURSE 1. What is Business Discourse? 2. Challenges in the Future PART II: APPLYING BUSINESS DISCOURSE RESEARCH 3. Research-based Business Discourse Teaching 4. Research-based Consultancy Work 5. Research-based Teaching Materials PART III: RESEARCHING BUSINESS DISCOURSE 6. Themes and Research Strategies 7. Research Methodologies, Frameworks and Project Ideas 8. Research Cases PART IV: RESOURCES 9. A Guide to Resources for Business Discourse Research References Index

Rezensionen

'This book provides a comprehensive and fresh perspective on business discourse research. It offers an engaging read about various theoretical and methodological approaches to language use at work and situates the field in its historical context. I particularly enjoyed reading the pioneering scholars' personal profiles who have had important roles in creating this international disciplinary community. I find this book an important and timely contribution to the growing field of business discourse.' - Rebecca Piekkari, Aalto University, Finland

'This book is the most comprehensive treatment on the subject of business discourse in recent years, and it is an indispensable guide that all serious scholars in the field use. What makes this work outstanding is the way in which it complements broad discussion of concepts with specific examples of research that applied the concepts in novel ways. The authors balance concerns of academic research, business applications, and teaching approaches, making the book valuable in multifaceted ways.' - Daphne Jameson, Cornell University, USA

'The book...is an excellent resource for students attempting to better understand the applicability of discourse analysis as well as for professionals hoping to better improve their consideration of communication in the business field.' - The Linguist List