Business Models for Strategic Innovation (eBook, ePUB)
Cross-Functional Perspectives
Redaktion: Shams, S. M. Riad; Tsoukatos, Evangelos; Weber, Yaakov; Vrontis, Demetris
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Business Models for Strategic Innovation (eBook, ePUB)
Cross-Functional Perspectives
Redaktion: Shams, S. M. Riad; Tsoukatos, Evangelos; Weber, Yaakov; Vrontis, Demetris
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This book extends our understanding of how different cross-functional business and management disciplines, such as innovation and entrepreneurship, strategic management, marketing, HRM, and individually and collectively underpin innovation in business management, in order to explore/exploit business opportunities and/or offset business risks.
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- Größe: 1.76MB
Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.
- Produktdetails
- Verlag: Taylor & Francis
- Seitenzahl: 218
- Erscheinungstermin: 15. Mai 2018
- Englisch
- ISBN-13: 9781351257909
- Artikelnr.: 56836352
- Verlag: Taylor & Francis
- Seitenzahl: 218
- Erscheinungstermin: 15. Mai 2018
- Englisch
- ISBN-13: 9781351257909
- Artikelnr.: 56836352
List of figures
Notes on contributors
Foreword
Acknowledgement
Editorial note
1. Strategic innovation management: A cross-functional vision to be materialised
S. M. Riad Shams
Demetris Vrontis
Yaakov Weber
Evangelos Tsoukatos. 2. Neuromarketing applications of neuroprosthetic devices: An assessment of neural implants' capacities for gathering data and influencing behavior
Matthew E. Gladden. 3. The role of Information sharing and communication strategies for improving stakeholder engagement
Francesco Caputo
Federica Evangelista
Giuseppe Russo. 4. Assessing the dynamic of agri-food export trends before and after the EU Eastern Enlargement
Antonino Galati
Marcella Giacomarra
Maria Crescimanno. 5. How does entrepreneurial orientation influence knowledge exploitation?
Orlando Lima Rua
Alexandra França. 6. Profitability of the Italian credit cooperative banks
Giovanni Ossola
Guido Giovando
Chiara Crovini. 7. Applying persuasion science in marketing communications: A comparison of marketing communications professionals in Armenia and Greece
Armine Petrosyan
Nikolaos Dimitriadis. 8. Innovative tertiary strategies on improving satisfaction level of students
Demetris Vrontis
Sam El Nemer
Amani Mallat. 9. Relationship marketing and entrepreneurial innovation: A B2B context of stakeholder relationship management
Hasina Idris
S. M. Riad Shams. 10. Disclosure of electric mobility in annual reports of automotive companies: Risks
strategies
and environment
Giuseppe Ianniello
Michela Piccarozzi
Fabrizio Rossi. 11. Human and task integration during post-merger integration
Yaakov Weber. 12. An integrated cross-functional model of strategic innovation management in business: The implications of ten cross-functional business areas
S. M. Riad Shams
Demetris Vrontis
Yaakov Weber
Evangelos Tsoukatos. Index
List of figures
Notes on contributors
Foreword
Acknowledgement
Editorial note
1. Strategic innovation management: A cross-functional vision to be materialised
S. M. Riad Shams
Demetris Vrontis
Yaakov Weber
Evangelos Tsoukatos. 2. Neuromarketing applications of neuroprosthetic devices: An assessment of neural implants' capacities for gathering data and influencing behavior
Matthew E. Gladden. 3. The role of Information sharing and communication strategies for improving stakeholder engagement
Francesco Caputo
Federica Evangelista
Giuseppe Russo. 4. Assessing the dynamic of agri-food export trends before and after the EU Eastern Enlargement
Antonino Galati
Marcella Giacomarra
Maria Crescimanno. 5. How does entrepreneurial orientation influence knowledge exploitation?
Orlando Lima Rua
Alexandra França. 6. Profitability of the Italian credit cooperative banks
Giovanni Ossola
Guido Giovando
Chiara Crovini. 7. Applying persuasion science in marketing communications: A comparison of marketing communications professionals in Armenia and Greece
Armine Petrosyan
Nikolaos Dimitriadis. 8. Innovative tertiary strategies on improving satisfaction level of students
Demetris Vrontis
Sam El Nemer
Amani Mallat. 9. Relationship marketing and entrepreneurial innovation: A B2B context of stakeholder relationship management
Hasina Idris
S. M. Riad Shams. 10. Disclosure of electric mobility in annual reports of automotive companies: Risks
strategies
and environment
Giuseppe Ianniello
Michela Piccarozzi
Fabrizio Rossi. 11. Human and task integration during post-merger integration
Yaakov Weber. 12. An integrated cross-functional model of strategic innovation management in business: The implications of ten cross-functional business areas
S. M. Riad Shams
Demetris Vrontis
Yaakov Weber
Evangelos Tsoukatos. Index