Catherine O'Sullivan, Terry O'Sullivan

Business Networking (eBook, PDF)

Innovation and Ideas in Theory and Practice

• Format: PDF

Produktbeschreibung

The term 'networking' can mean very different things in different contexts: formal organisational structures, personal or career development, or a technique for increasing sales. This is an approachable book which brings together all these meanings, underpinned by multiple theoretical models that support the various approaches to networking.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 156
• Erscheinungstermin: 31. Oktober 2021
• Englisch
• ISBN-13: 9781000462722
• Artikelnr.: 62503821

Autorenporträt

Catherine O'Sullivan has a long career history in workforce development. This includes supporting medical students at the University of Leeds to use networking skills as part of their career planning. Formerly, she ran a large NHS innovation network and has published in the areas of professional and continuing education, leadership and innovation. She is a co-author of Creative Arts Marketing, 3rd edition (Routledge, 2017).

Terry O'Sullivan is Senior Lecturer in Management at The Open University Business School. He was lead educator on the FutureLearn Massive Open Online Course Business Fundamentals: Effective Networking studied by tens of thousands of learners across the world, and is also a co-author of Creative Arts Marketing, 3rd edition (Routledge, 2017).

Inhaltsangabe

Introduction 1. Networking: Innovation and Ideas 2. The Ethics of
Networking 3. Networking across Organisational Boundaries 4. Networking for
Business Growth 5. Networking for Social Change 6. Networking and Personal
Growth

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Introduction 1. Networking: Innovation and Ideas 2. The Ethics of Networking 3. Networking across Organisational Boundaries 4. Networking for Business Growth 5. Networking for Social Change 6. Networking and Personal Growth

Rezensionen

"This is the first text to bring together concepts, issues and cases about networking from a range of different contexts. There are practical insights here for students and managers who want to understand and apply the networking tools in a variety of different settings."

Haider Ali, Lecturer at the Open University