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Who analyses children's screen content and media use in Arab countries, and with what results? Children, defined internationally as under-18s, account for some 40 per cent of Arab populations and the proportion of under-fives is correspondingly large. Yet studies of children's media and child audiences in the region are as scarce as truly popular locally produced media content aimed at children. At the very time when conflict and uncertainty in key Arab countries have made local development and diversification of children's media more remote, it has become more urgent to gain a better…mehr
Who analyses children's screen content and media use in Arab countries, and with what results? Children, defined internationally as under-18s, account for some 40 per cent of Arab populations and the proportion of under-fives is correspondingly large. Yet studies of children's media and child audiences in the region are as scarce as truly popular locally produced media content aimed at children. At the very time when conflict and uncertainty in key Arab countries have made local development and diversification of children's media more remote, it has become more urgent to gain a better understanding of how the next generation's identities and worldviews are formed. This interdisciplinary book is the first in English to probe both the state of Arab screen media for children and the practices of Arabic-speaking children in producing, as well as consuming, screen content. It responds to the gap in research by bringing together a holistic investigation of institutions and leading players, children's media experiences and some iconic media texts.With children's media increasingly linked to merchandising, which favours US-based global players and globalizing forces, this volume provides a timely insight into tensions between differing concepts of childhood and desirable media messages.
Naomi Sakr is Professor of Media Policy at the University of Westminster and former Director of the Arab Media Centre (part of the University of Westminster's Communication and Media Research Institute).Jeanette Steemers is Professor of Culture, Media and Creative Industries at King's College London.
Inhaltsangabe
Notes on ContributorsChildren's Screen Content in the Arab World: An Introduction by Jeanette Steemers and Naomi SakrArab and Western Perspectives on Childhood and Children's Media by Feryal Awan and Jeanette SteemersForces for Change in Arab Public Policy on Media and Children by Naomi SakrInsight 1: The EBU as a Transfer Hub for Media Policy by Helle Strandgaard Jensen4.Arab Animation Industries Between Business and Politics by Omar Adam SayfoInsight 2: Prominent Personalities and the Fortunes of Children's Media in Egypt by Seham Nasser5.Rebranding Al-Jazeera Children's Channel: The Qatarization Factor by Naomi Sakr and Jeanette Steemers6.A Channel for Every Child: Exploring a Parallel Arab Children's Television Universe by Tarek Atia7.Gender Constructions in Music Video: The Curious Case of Mini Studio by Kirsten Pike and Joe Khalil8.Domesticating the 'Other' on Children's TV: The Cartoon Figure of Bakkar by Ehab Galal9.Representation of Language in Arab Media for Children by Atef AlshaerInsight 3: Educational priorities and language use in Shara'a Simsim by Daoud Kuttab10. Reading Children as Diasporic Audiences: Ethnographic Research among Young Arab Viewers in London by Tarik Sabry and Nisrine MansourNotes Bibliography Index
Notes on ContributorsChildren's Screen Content in the Arab World: An Introduction by Jeanette Steemers and Naomi SakrArab and Western Perspectives on Childhood and Children's Media by Feryal Awan and Jeanette SteemersForces for Change in Arab Public Policy on Media and Children by Naomi SakrInsight 1: The EBU as a Transfer Hub for Media Policy by Helle Strandgaard Jensen4.Arab Animation Industries Between Business and Politics by Omar Adam SayfoInsight 2: Prominent Personalities and the Fortunes of Children's Media in Egypt by Seham Nasser5.Rebranding Al-Jazeera Children's Channel: The Qatarization Factor by Naomi Sakr and Jeanette Steemers6.A Channel for Every Child: Exploring a Parallel Arab Children's Television Universe by Tarek Atia7.Gender Constructions in Music Video: The Curious Case of Mini Studio by Kirsten Pike and Joe Khalil8.Domesticating the 'Other' on Children's TV: The Cartoon Figure of Bakkar by Ehab Galal9.Representation of Language in Arab Media for Children by Atef AlshaerInsight 3: Educational priorities and language use in Shara'a Simsim by Daoud Kuttab10. Reading Children as Diasporic Audiences: Ethnographic Research among Young Arab Viewers in London by Tarik Sabry and Nisrine MansourNotes Bibliography Index
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