Co - Creation in Tourist Experiences (eBook, ePUB)

Redaktion: Prebensen, Nina; Uysal, Muzaffer; Chen, Joseph

• Format: ePub

Produktbeschreibung

This book brings together scholars from diverse areas to address the nature of the co-creation process and how the elements of the co-creation process interact in different experience settings. The book also serves as a state of the best practice of co-creation of tourist experiences in the field and will appeal to scholars and students of, tourism, marketing, leisure, hospitality, and services management.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 178
• Erscheinungstermin: 21. April 2017
• Englisch
• ISBN-13: 9781317293439
• Artikelnr.: 48210129

Inhaltsangabe

List of illustrations



Notes on contributors



Preface



Acknowledgments



1. Tourist experience creation: an overview

Nina K. Prebensen, Joseph S. Chen and Muzaffer S. Uysal

2. Creating emotional platforms

Sandra Gountas

3. Designing and managing co-creative processes in a holiday environment: the case of French Northern Alpine ski resorts

Isabelle Frochot and Dominique Kreziak

4. Staging for value co-creation in nature-based experiences: the case of a surfing course at Surfers Paradise, Australia

Nina K. Prebensen

5. Designing forest-based wellbeing tourism services for Japanese customers: a case study from Finland

Raija Komppula and Henna Konu

6. Innovation potentials through value proposals: a case study of a museum in northern Norway

Nina K. Prebensen

7. Value co-created in geothermal tourism: the case of the 'ryokan' industry in Japan

Timothy Lee

8. Value creation through heritage and identity

Ruhet Genc

9. Gastronomy in a co-creation context

Ruhet Genc

10. Co-creating customer experience: the role of employees in tourism and hospitality services

Prakash K. Chathoth, Eric S. W. Chan, Robert J. Harrington, Fevzi Okumus and Zibin Song

11. Co-creating the sightseeing experience with and without a guide

Anita Zátori

12. Creating value with seasonal workers through psychological contracts

Kristin Woll

13. Challenges and research directions in co-creating tourism experience

Joseph S. Chen, Muzaffer S. Uysal and Nina K. Prebensen

Index