Sean Adams

Color Design Workbook: New, Revised Edition (eBook, PDF)

A Real World Guide to Using Color in Graphic Design

• Format: PDF

Produktbeschreibung

From the meanings behind colors to working with color in presentations, Color Design Workbook provides you with the information needed to effectively apply color to design work.

Since color is such an important part of graphic design, designers need the most up-to-date, as well as the most fundamental, information on the subject to have the tools needed to use color effectively.

The Color Design Workbook, New, Revised Edition explains the meanings behind colors, working with color in presentations, and loads more. This guide book provides you with the vital information needed to creatively and effectively apply color to your own design work.

You will also receive guidance on talking with clients about color and selling color ideas, and you'll also learn the science behind color theory. Case studies are included to show the effects some color choices had on both their clients and consumers. So why wait any longer? Become a color expert now!

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Produktdetails

• Verlag: Rockport Publishers
• Seitenzahl: 240
• Erscheinungstermin: 1. Juni 2017
• Englisch
• ISBN-13: 9781631594106
• Artikelnr.: 60858593

Autorenporträt

Sean Adams is the Executive Director of the Graphic Design Graduate Program at ArtCenter, founder of Burning Settlers Cabin studio, and on-screen author for lynda.com/Linked In. He is the only two term AIGA national president in AIGA's 100-year history. In 2014, Adams was awarded the AIGA Medal, the highest honor in the profession.

He is an AIGA Fellow and an Aspen Design Fellow. He has been recognized by every major competition and publication including; How, Print, Step, Communication Arts, Graphis, AIGA, The Type Directors Club, The British Art Director's Club, and the Art Director's Club. Adams has been exhibited often, including a solo exhibition at the San Francisco Museum of Modern Art. Adams is an author of multiple magazine columns and several best-selling books. He has been cited as one of the 40 most important people shaping design internationally, and one of the top 10 influential designers in the United States.

Previously, Adams was a founding partner at AdamsMorioka. His clients have included the Academy of Motion Picture Arts and Sciences, Disney, Mohawk Fine Papers, the Metropolitan Opera, Los Angeles County Museum of Natural History, Richard Meier & Partners, Sundance, and the University of Southern California.

Inhaltsangabe

Chapter 1
What is Color?
Apparent Color
The Properties of Color
Chapter 2
Color Theory
History of Color Theory
Color Harmony
Chapter 3
Color Meanings
Color Index
Chapter 4
10 Rules of Color
Chapter 5
Color Systems
Chapter 6
Color Talk
Chapter 7
Case Studies
Gallery
Glossary
Index
Bibliography
About the Author