C. Giachetti

Competitive Dynamics in the Mobile Phone Industry (eBook, PDF)

• Format: PDF

Produktbeschreibung

This book explores which kind of competitive moves and countermoves have been taken by mobile phone vendors like Nokia, Samsung, Motorola and Apple, as well as emerging rivals from developing countries, to defend their competitive position over the industry life cycle, and which factors have driven these actions.

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Produktdetails

• Verlag: Palgrave Macmillan UK
• Seitenzahl: 147
• Erscheinungstermin: 22. Juli 2013
• Englisch
• ISBN-13: 9781137374127
• Artikelnr.: 45972869

Autorenporträt

Dr Claudio Giachetti is Assistant Professor of Strategy at Ca' Foscari University of Venice (Italy), Department of Management. His research interests include competitive dynamics, corporate strategy, competitive analysis and product innovation. Claudio's research work has been published in various journals, including Strategic Management Journal, Strategic Organization, Journal of Operations Management, Technovation, and Business History, among others.

Inhaltsangabe

List of Tables List of Figures Acknowledgements Introduction PART 1: COMPETITIVE DYNAMICS 1. Competitive dynamics research PART 2: COMPATITIVE DYNAMICS IN THE MOBILE PHONE INDUSTRY 2. Changes in industrial leadership over the life cycle of technology intensive industries: the role of technological discontinuities and firms' action aggressiveness 3. Competitive intensity and product line strategies in technology-based industries 4. Time to competitors' new technology imitation: Who is copied more quickly? 5. Lining up with competitors: Influence of multiple benchmarks on the adoption of new product technologies 6. Concluding remarks and new direction for competitive dynamics research in technology-based industries.