This book explores fundamental questions about the very idea of demand: how it is constituted, how it changes and how it might be steered. It will be of great interest to students and scholars of consumption, energy and mobility.
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"This is an agenda-setting book. Combining big ideas with telling examples, it shows how we need to follow the practices of daily life if we want to understand the growth of demand. Vital reading for anyone hoping to come to grips with our dangerously growing appetite for energy and mobility." -- Frank Trentmann, History, Birkbeck College, UK.
"This book is a response to the urgency of low carbon transitions. It argues for approaches that go beyond energy efficiency and that explicitly focus on how demand is shaped - and can be reduced. The authors sum up insights from decades of research in a way that is accessible and inspiring for new readers and for those already familiar with social practice theory and governance." -- Inge Røpke, Ecological Economics, Aalborg University, Copenhagen, Denmark.
"Conceptualising Demand provides a coherent account of the social, material and historical foundations of demand, a concept which has become central to many areas of research and policy. A must-read for anyone trying to change demand in the energy or mobility sectors." -- Yolande Strengers, Emerging Technologies Research Lab, Monash University, Melbourne, Australia.
"This book is a response to the urgency of low carbon transitions. It argues for approaches that go beyond energy efficiency and that explicitly focus on how demand is shaped - and can be reduced. The authors sum up insights from decades of research in a way that is accessible and inspiring for new readers and for those already familiar with social practice theory and governance." -- Inge Røpke, Ecological Economics, Aalborg University, Copenhagen, Denmark.
"Conceptualising Demand provides a coherent account of the social, material and historical foundations of demand, a concept which has become central to many areas of research and policy. A must-read for anyone trying to change demand in the energy or mobility sectors." -- Yolande Strengers, Emerging Technologies Research Lab, Monash University, Melbourne, Australia.