Christoph Behrends

Consequences of planned obsolescence for consumer culture and the promotional self (eBook, ePUB)

Analyzing ads

• Format: ePub

Produktbeschreibung

Essay from the year 2004 in the subject Sociology - Communication, grade: 1,7, University of Leicester (Centre for Mass Communication Research), course: Avertising, Culture and Communication, language: English, abstract: During the 20th century, the industrialised countries have developed an extensive amount of obsolescence. It has become clear that nations in the developed world over-consume, while the poor in the developing world pay the price of our increased consumption with their lowered standards of living and increasing environmental damage . When did obsolescence emerge, in how far is it planned, and which consequences does it have for consumer culture and the promotional self on a broader scale? By drawing on numerous examples, this essay explains how advertisements are constructed semiotically and the ideologies they derive from.

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Produktdetails

• Verlag: GRIN Verlag
• Seitenzahl: 17
• Erscheinungstermin: 9. Januar 2008
• Englisch
• ISBN-13: 9783638889247
• Artikelnr.: 51025865