In this fascinating study, Boden considers the changing social and cultural significance of the wedding in Britain. The book focuses upon a number of issues including the commercialization of the event, the dynamics of heterosexual partnerships, and the influence of romance. The new commercial wedding is further explored in relation to broader socio-structural transformations and the modernization of marriage law. This book draws upon the experiences of marrying couples as well as media evidence.
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'This is an excellent book that makes a significant contribution to the expanding literature on consumption in contemporary society. Sharon Boden...adds to our knowledge of the work of the romantic ethic in consumerism and points to some important and previously neglected aspects of contemporary romance. This well written and engaging book should be read by all those interested in consumption, consumerism and family life.' - Brian Longhurst, Professor of Sociology, University of Salford, UK