112,95 €
112,95 €
inkl. MwSt.
Sofort per Download lieferbar
56 °P sammeln
112,95 €
Als Download kaufen
112,95 €
inkl. MwSt.
Sofort per Download lieferbar
56 °P sammeln
Jetzt verschenken
Alle Infos zum eBook verschenken
112,95 €
inkl. MwSt.
Sofort per Download lieferbar
Alle Infos zum eBook verschenken
56 °P sammeln
Andere Kunden interessierten sich auch für
![Branding in the era of Web 2.0 (and beyond) (eBook, PDF)]( "Branding in the era of Web 2.0 (and beyond) (eBook, PDF)")
Branding in the era of Web 2.0 (and beyond) (eBook, PDF)112,95 €![Global Branding Management in a Rapidly Changing Environment (eBook, PDF)]( "Global Branding Management in a Rapidly Changing Environment (eBook, PDF)")
Global Branding Management in a Rapidly Changing Environment (eBook, PDF)112,95 €![Luxury Marketing and Branding (eBook, PDF)]( "Luxury Marketing and Branding (eBook, PDF)")
Luxury Marketing and Branding (eBook, PDF)148,99 €![Branding and Brand Management (eBook, PDF)]( "Branding and Brand Management (eBook, PDF)")
Branding and Brand Management (eBook, PDF)148,99 €![Trajectories for Future Research on Branding (eBook, PDF)]( "Trajectories for Future Research on Branding (eBook, PDF)")
Trajectories for Future Research on Branding (eBook, PDF)148,99 €![Corporate disclosure and reporting during the COVID-19 pandemic (eBook, PDF)]( "Corporate disclosure and reporting during the COVID-19 pandemic (eBook, PDF)")
Corporate disclosure and reporting during the COVID-19 pandemic (eBook, PDF)148,99 €![Corporate finance in China (eBook, PDF)]( "Corporate finance in China (eBook, PDF)")
Corporate finance in China (eBook, PDF)112,95 €
This ebook celebrates the formal introduction of the corporate brand notion in the early/mid 1990s (Balmer, 1995, 1998; Ind, 1998;) - whilst also noting the work of King (1991) who presaged developments in the territory- and it is fitting the Journal of Product and Brand Management, as a prominent journal in the field, should give its imprimatur to this special edition.
Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.