Corporate Social Responsibility (eBook, PDF)

Redaktion: Pedersen, Esben Rahbek Gjerdrum Rahbek Gjerdrum

• Format: PDF

Produktbeschreibung

*Shortlisted in the Management and Leadership Textbook Category at CMI Management Book of the Year Awards 2016*

Why has CSR become part of the mainstream business and academic agenda in the 21st century? How can CSR be fully integrated in business strategy and day-to-day operations? Do companies become more vulnerable to criticism from stakeholders if they make public their commitment to CSR?

These are just some of the questions and challenges explored in this exciting new textbook. Readers will not only gain comprehensive knowledge and understanding of the history of CSR, the key CSR drivers, the main theoretical CSR perspectives and the dominant CSR practices found in the business community, they will also, more crucially, learn how to implement CSR in practice.

Written and edited by leading academics in the field, Corporate Social Responsibility is an engaging and accessible text designed for any student seeking an introduction to this complex and ambiguous subject.

The book is complemented by free online resources, including annotated web links, free full-text journal articles and more.

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Produktdetails

• Verlag: SAGE Publications
• Seitenzahl: 312
• Erscheinungstermin: 9. Februar 2015
• Englisch
• ISBN-13: 9781473910935
• Artikelnr.: 44876198

Inhaltsangabe

Part 1: Introduction - Esben Rahbek Gjerdrum Pederson
Chapter 1: The Anatomy of CSR - Esben Rahbek Gjerdrum Pederson
Part 2: The Internal Organisation of CSR
Chapter 2: CSR and Leadership - Robert Strand
Chapter 3: CSR and Human Resource Management - Gill Christy
Chapter 4 CSR standards and social accounting - Thordis Bjartmarz and Esben
Rahbek Gjerdrum Pederson
Chapter 5: CSR and Innovation - Esben Rahbek Gjerdrum Pederson and Thordis
Bjartmarz
Part 3: The External Organisations of CSR
Chapter 6: CSR and Suppliers - Esben Rahbek Gjerdrum Pedersen and Søren
Jeppesen
Chapter 7: CSR and the Consumer - Michal Carrington and Benjamin Neville
Chapter 8: CSR and Shareholders - Céline Louche
Chapter 9: CSR and Governments: Public Policies on CSR in Europe - Reinhard
Steurer
Chapter 10 The Role of Nongovernmental Organizations in CSR - Maria
Joutsenvirta and Arno Kourula