Customer Evaluations of Service Failure and Recovery Encounters (eBook, ePUB) - Schöfer, Klaus
39,99 €
inkl. MwSt.
Sofort per Download lieferbar
  • Format: ePub

Doctoral Thesis / Dissertation from the year 2002 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1.3, University of Nottingham, language: English, abstract: Although there is a substantial literature on customer (dis)satisfaction and complaining behaviour, relatively little progress has been made in developing a theoretical understanding of how consumer evaluate a companys response to service failure and ... Die Arbeit erhielt den ITB Wissenschaftspreis 2004

Andere Kunden interessierten sich auch für
Produktbeschreibung
Doctoral Thesis / Dissertation from the year 2002 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1.3, University of Nottingham, language: English, abstract: Although there is a substantial literature on customer (dis)satisfaction and complaining behaviour, relatively little progress has been made in developing a theoretical understanding of how consumer evaluate a companys response to service failure and ... Die Arbeit erhielt den ITB Wissenschaftspreis 2004