William Winston, Art Weinstein

Defining Your Market (eBook, ePUB)

Winning Strategies for High-Tech, Industrial, and Service Firms

• Format: ePub

Produktbeschreibung

This book provides the blueprint for visionary companies who are building markets today to be market leaders tomorrow. It does so by providing a practical and comprehensive base for defining and redefining marketing in competitive and fast-changing global markets. You'll find invaluable information about market identification, analysis, selection, and strategy.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 196
• Erscheinungstermin: 28. Januar 2016
• Englisch
• ISBN-13: 9781317957775
• Artikelnr.: 44757105