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This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book challenges some of the emerging orthodoxies and presents accessible, insightful and reflective discussions about the issues around focus group work.
The contributors, an impressive group of experienced researchers from a range of disciplines and traditions, discuss different ways of designing, conducting and analyzing focus group research. They examine sampling strategies; the implications of combining focus groups with other methods;
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Produktbeschreibung
This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book challenges some of the emerging orthodoxies and presents accessible, insightful and reflective discussions about the issues around focus group work.

The contributors, an impressive group of experienced researchers from a range of disciplines and traditions, discuss different ways of designing, conducting and analyzing focus group research. They examine sampling strategies; the implications of combining focus groups with other methods; accessing views of `minority' groups; their contribution to participatory or feminist research; use of software packages; discourse analysis; and the epistemological and political underpinnings of research.


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Autorenporträt
Rosaline S Barbour teaches at the University of Hull. Jenny Kitzinger teaches at the University of Glasgow and is a member of the Glasgow Media Group. CONTRIBUTORS Amanda Amos University of Edinburgh Rachel Baker University of Durham Rosaline S Barbour University of Hull Michael Bloor University of Wales Sarah Cunningham-Burley University of Edinburgh Rita Das University College London Clare Farquhar South Bank University, London Jane Frankland University of Wales Judith Green South Bank University, London Rachel Hinton University of Cambridge Laura Hart South Bank University, London Anne Kerr University of Edinburgh Jenny Kitzinger University of Glasgow Deborah Knight East Riding Health Authority Chiu Lai Fong University of Leeds Lynn Mitchell University of Glasgow Steve Pavis University of Edinburgh Edwin van Teijlingen University of Aberdeen Claire Waterton Lancaster University Sue Wilkinson Loughborough University Brian Wynne Lancaster University
Rezensionen
`If you are considering focus group methodology in your own research this will provide you with a good starting point taking you through the epistemological and political issues of such research in process' - European Journal of Communication