Seminar paper from the year 2014 in the subject Sport - Sport Economics, Sport Management, grade: 1,3, Fairleigh Dickinson University, Metropolitan Campus, language: English, abstract: The following paper deals with the issue of diversity in the German football club Borussia Dortmund. First of all, the paper provides a general overview about the organizational structure of Borussia Dortmund, which is important for a full understanding of the aspects of diversity in the further course. The main part of this paper is a SWOT analysis. This analysis describes and discusses the strengths, weaknesses, opportunities and threats about diversity. Finally, the result of the analysis shows that the association has a good public image in case of diversity, but in reality there is a lot to do for making the club a real rule model in diversity.
Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.