Tony Grundy

Dynamic Competitive Strategy (eBook, ePUB)

Turning Strategy Upside Down

• Format: ePub

Produktbeschreibung

Dynamic Competitive Strategy casts a radically new light on Competitive Strategy by showing you the dynamic dimension of existing strategy tools and new ones created to deal with rapid innovation and turbulent change. It shows us refreshing and challenging ways of developing strategy, including Agile approaches to Strategy and Planning, How Emotional Value can leverage Competitive advantage and Dynamic Stakeholder Analysis and Influencing. The author draws on case studies of Arsenal, Dyson, Tesco and Brexit.This book provides an overall theory and wealth of practical guidance that will transform your thinking about Strategy: Tony truly "Turns Strategy upside down."

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 286
• Erscheinungstermin: 6. Dezember 2017
• Englisch
• ISBN-13: 9781351623810
• Artikelnr.: 50417519

Autorenporträt

Dr Tony Grundy is Director of Strategy and Corporate Development and has lectured at leading Business Schools such as Cranfield, Cambridge, CASS, Durham, Henley and Warwick. The author of 21 books, he works globally across all industries to design and facilitate strategy process, and train or coach senior executives in Dynamic Strategic Thinking.