E-Commerce and Web Technologies (eBook, PDF)

9th International Conference, EC-Web 2008 Turin, Italy, September 3-4, 2008, Proceedings
Redaktion: Psaila, Giuseppe; Wagner, Roland

• Format: PDF

Produktbeschreibung

This book constitutes the refereed proceedings of the 9th International Conference on Electronic Commerce and Web Technologies, EC-Web 2008, held in Turin, Italy, in September, 2008 in conjunction with Dexa 2008.

The 12 revised full papers presented together with 2 invited papers were carefully reviewed and selected from numerous submissions. The papers are organized in five topical sessions on security in e-commerce, social aspects of e-commerce, business process and EC infrastructures, recommender systems and e-negotiations, and Web marketing and user profiling.

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Produktdetails

• Verlag: Springer Berlin Heidelberg
• Seitenzahl: 148
• Erscheinungstermin: 25. August 2008
• Englisch
• ISBN-13: 9783540857174
• Artikelnr.: 44130194

Inhaltsangabe

Session 1 - Security in E-Commerce.- Secure Communication between Web Browsers and NFC Targets by the Example of an e-Ticketing System.- A Light Number-Generation Scheme for Feasible and Secure Credit-Card-Payment Solutions.- Session 2 - Social Aspects of E-Commerce.- Online Privacy: Measuring Individuals' Concerns.- Analysing the Key Factors of Web Design: A Heuristic Evaluation.- Session 3 - Business Process and EC Infrastructures.- Service Architecture Design for E-Businesses: A Pattern-Based Approach.- An Event-Based Model for the Management of Choreographed Services.- A Matchmaking Architecture to Support Innovation by Fostering Supply and Demand of Venture Capital.- Session 4 - Recommender Systems and E-Negotiations.- Using Expressive Dialogues and Gradient Information to Improve Trade-Offs in Bilateral Negotiations.- Towards an Interdisciplinary Framework for Automated Negotiation.- Bargaining Power in Electronic Negotiations: A Bilateral Negotiation Mechanism.- Solution Architecture for Visitor Segmentation and Recommendation Generation in Real Time.- Session 5 - Web Marketing and User Profiling.- Effects of Cultural Background on Internet Buying Behaviour: Towards a Virtual Global Village?.- Evolutionary Prediction of Online Keywords Bidding.- Web Behaviormetric User Profiling Concept.