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Seminar paper from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: B, University of Portsmouth, language: English, abstract: BMW is one of the largest car and motorcycle producing company based in Germany and exporting to markets all over the world. To maintain high productivity and a large market share, the department concerned with business at BMW must create strategies, whose objective is to maintain good and profitable business (Mortimer 2005, p. 312).

Produktbeschreibung
Seminar paper from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: B, University of Portsmouth, language: English, abstract: BMW is one of the largest car and motorcycle producing company based in Germany and exporting to markets all over the world. To maintain high productivity and a large market share, the department concerned with business at BMW must create strategies, whose objective is to maintain good and profitable business (Mortimer 2005, p. 312).

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