Most financial advisors and planners have known since the 1990s that global diversification of client investments using funds and EFTs is an outdated technique. The system just doesn't perform well. So why are we still doing it? In The False Hope of Global Diversification, Wall Street and portfolio management veteran Michael Ross explains why it doesn't perform well-laying out step by step what financial advisors should be doing instead to protect their clients' assets. Learn how to grow your clients' wealth using a diversified portfolio of primarily US-based companies and US company bonds. Improve portfolio performance, reduce costs, and raise client satisfaction to new heights. Along the way, Ross offers pragmatic, real-world examples for presenting the system to clients in ways they will understand and appreciate (and even be excited about)-boosting client confidence through good markets and bad for their long-term success.
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