And then Jane read a new book by master storyteller Lisa Gerber, and learned how to tell a compelling story. She learned to tell the right story at the right time to the right people. And in doing so, Jane uncovered beautiful stories that unlocked her audience's attention - and their wallets. Now, instead of asking, "Who are you?" they say, "What do you need?" Jane went from So what? to So funded!
And so can you.
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