Richard Whittington, Duncan Angwin, Patrick Regnér, Gerry Johnson, Kevan Scholes

Fundamentals of Strategy (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Understand and apply the essential concepts and techniques of strategy.

Fundamentals of Strategy, 6th Edition is a concise and easy-to-follow introduction to the core issues and techniques of strategy from the author team of the market-leading Exploring Strategy.

The sixth edition reflects contemporary strategic issues with increased emphasis on business ecosystems, platforms, purpose and implementation. Each chapter includes a diverse range of international examples from across sectors and industries including start-ups, non-profits, and multinationals. End-of-chapter case studies consolidate understanding of how theories apply to real-world scenarios and the strategic choices facing organisations. New supporting content on 'Working with strategy' for case study analysis and presentation further provides students with tools to develop their strategic analysis and communication skills.

This book will particularly suit students on short strategy courses and courses focused on strategy analysis.

"An excellent first introduction to strategic management." - Penny Hoffmann-Becking, Senior Teaching Fellow, Imperial College Business School.

"I have used Fundamentals of Strategy to great effect in my programmes in multiple countries. This book has a domino effect in improving the quality of my teaching and students' experience." - Dr Ioannis Thanos, Assistant Professor, Athens University of Economics and Business.

"This book offers a reader-friendly approach to the subject matter. The abundance of real-world examples" - Ingo Kleindienst, Professor of Strategic Management and International Business, Aarhus University.

About the authors

Richard Whittington¿is Professor of Strategic Management at the Saïd Business School and Millman Fellow at New College, University of Oxford.

Duncan Angwin¿is Professor in Strategic Management at University College London and Honorary Professor at University of Nottingham.

Patrick Regnér¿is Professor of Strategic Management at Stockholm School of Economics.

Gerry Johnson¿is Emeritus Professor of Strategic Management at Lancaster University School of Management.

Kevan Scholes¿is Principal Partner of Scholes Associates specialising in strategic management. He is Emeritus Professor of Strategic Management and formerly Director of the Sheffield Business School.

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Produktdetails

• Verlag: Pearson HigherEducation
• Altersempfehlung: ab 18 Jahre
• Erscheinungstermin: 8. Dezember 2023
• Englisch
• ISBN-13: 9781292731681
• Artikelnr.: 69584479

Autorenporträt

Richard Whittington, MA, MBA, PhD is a Professor of Strategic Management at the Saïd Business School and Millman Fellow at New College, University of Oxford. He is the author of eleven books, including Opening Strategy: Professional Strategists and Practice Change, 1960 to Today (2019), and has previously been Associate Editor of the Strategic Management Journal.

Richard has had full or visiting positions at the Harvard Business School, HEC Paris, Imperial College London, the University of Toulouse, and the University of Warwick. He is active in executive education and consulting internationally.

Duncan Angwin, MA, MPhil, MBA, PhD is Professor in Strategic Management at University College London and Honorary Professor at University of Nottingham. He has authored twelve books and over fifty refereed articles in journals such as Academy of Management Learning & Education, Administrative Science Quarterly (ASQ), California Management Review, MIT Sloan Management Review, and Organization Studies. He has also served on many editorial boards, including Journal of Management Studies.

Duncan teaches strategy to executives internationally. He has won over EUR10m in research grants and currently focuses on international M&A and strategy practices. Duncan is also an elected council member of the Chartered Association of Business Schools (CABS). See http://www.duncanangwin.com

Patrick Regnér, BSc, MSc, PhD, is a Professor of Strategic Management at the Stockholm School of Economics. He has published in leading journals, including Strategic Management Journal, Journal of International Business, Human Relations Academy of Management Review, Journal of Management Studies, and Long Range Planning. He has extensive teaching experience on all academic levels at several international institutions. He does executive teaching, consulting, and coaching with managers and organisations worldwide and is a senior advisor at strategy advisory firm Value Formation. His current research focuses on strategy creation and business models.

Gerry Johnson, BA, Ph.D. is an Emeritus Professor of Strategic Management at Lancaster University School of Management. He has also taught at Strathclyde Business School, Cranfield School of Management, Manchester Business School, and Aston University.

Gerry is the author of numerous books and his research has been published in many of the foremost management research journals in the world. He also works with senior management teams on issues of strategy development and strategic change.

Kevan Scholes MA, Ph.D., DMS, CIMgt, FRSA is the Principal Partner of Scholes Associates - specialising in Strategic Management. He is also an Emeritus Professor of Strategic Management and formerly Director of the Sheffield Business School, UK, with extensive experience in teaching strategy to undergraduate and postgraduate students both in the UK and abroad.

Kevan has also experience in management development work in private and public sector organisations. He has been an advisor in management development to a number of national bodies and is a Companion of The Chartered Management Institute.

Inhaltsangabe

1. Introducing strategy
2. Macro-environment analysis
3. Industry and sector analysis
4. Resources and capabilities analysis
5. Purpose and culture
6. Business strategy and models
7. Entrepreneurship and innovation
8. Corporate strategy
9. Strategy in action
Appendix: Working with strategy