Assunta Camilo, Simone Ruiz, Antonio Andrade, Margaret Hayasaki

Glass Packaging (eBook, ePUB)

Better Packaging Better World

• Format: ePub

Produktbeschreibung

At a time when society started to naturally value the circular economy, many people began to rethink the use of glass packaging. This is an interesting return to concepts once lost in the process of popularization of ready-to-drink products. Because it is inert (it does not change the flavor, smell, or color of the packaged product, thus contributing to consumers' health), glass packaging has gained prominence along with the wellness trend. In addition, flint containers also have the benefit of being transparent while the amber ones provide a barrier to light. In the perfumery segment, more than smell, the success of new fragrances depends on the design of the glass bottle. Some say that it is necessary to design the bottle with emotional ingredients, which encourage the consumer to see in the product an object of desire, before trying the fragrance. Glass packaging also delivers glamour and refinement to famous brands of spirits, premium mineral waters, and food. All types of packaging have their functions and applications and, of course, characteristics that differentiate them and make them more suitable for different moments of consumption. Glass packaging has a UNIQUE condition of reducing environmental impact: IT IS RETURNABLE. Glass has been present in packaging since the beginning. It is one of the oldest packaging materials in our history and, from the start, the fact that it is returnable, even before being reusable, makes it environmentally friendly. That is especially true when we can restrict the geographic area of supply. The reverse logistics process must be economically and environmentally sustainable, not to mention the social aspect. This solution democratizes consumption among people with lower available income because products are more competitive and, therefore, consumers can afford them. In addition, the sector continues to invest in the use of recycled content and to conduct studies on reducing the weight of bottles. Better Glass Packaging. Better World!

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Produktdetails

• Verlag: Instituto de Embalagens LTDA
• Seitenzahl: 402
• Altersempfehlung: ab 18 Jahre
• Erscheinungstermin: 2. Februar 2022
• Englisch
• ISBN-13: 9786599045561
• Artikelnr.: 63389539

Autorenporträt

Instituto de Embalagens was founded in 2005 with the objective of being a reference center in education and research about packaging in Brazil. The institute promotes courses, events, workshops, and training sessions aiming to spread information and drive the development of the workshops. The journey of knowledge about the packaging is long and continuous. In 2016, the institute created the Packaging on the Road project, a packaging training course designed to make technical training available to professionals from Brazil. Instituto de Embalagens also conducts customized projects to spread technical information in the packaging area, such as the in-company courses that have already been held in several companies. Instituto de Embalagens' faculty is formed by highly qualified professionals who have wide experience in the packaging area. The institution also develops educational content, today available in 21 books. In 2014, Instituto de Embalagens launched the first book in English, Better Packaging Better World, which has been distributed in several countries. In 2016, it launched the bilingual collection (Portuguese-English) Better Packaging Better World, which already counts ten books. The recognition of Instituto de Embalagens goes beyond the borders of Brazil. Several national and foreign institutions use the books of Instituto de Embalagens as didactic material in their courses. Instituto de Embalagens has been distinguished by several awards, such as the Embanews Prize Roberto Hiraishi Trophy in the Research category, for its Packaging books, and as the Entity of the Year, in 2016. Other important recognitions are those of the packaging industry which has sponsored the initiatives and the sector's associations that support them, the main packaging users, and thousands of professionals who resort to Instituto de Embalagens to learn more about packaging. Instituto de Embalagens conducts annual workshops and the Forum of Sustainability to bring to the market innovation, packaging, and cases that aim to improve the relationship of packaging with the environment, aligning our belief: Better Packaging. Better World.