Vinod Jain

Global Meets Digital (eBook, PDF)

Global Strategy for Digital Businesses - Digital Strategy for Global Businesses

• Format: PDF

Produktbeschreibung

This book derives its underpinnings from the actual practice of global and digital business. It's imperative for multinational enterprises (MNEs) to learn from the experiences of other MNEs how they do business and how they became successful in their international and digital activities.

---

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 206
• Erscheinungstermin: 2. Juni 2023
• Englisch
• ISBN-13: 9781000885248
• Artikelnr.: 67797293

Autorenporträt

Vinod Jain is an expert in global and digital strategy, Fulbright Scholar, award-winning professor, and author of an MBA textbook, Global Strategy, published by Routledge (New York and London, 2016). Vinod taught at the Rutgers Business School, Newark and New Brunswick, Nottingham University Business School China, and the Robert H. Smith School of Business, University of Maryland, College Park. At Maryland, he was also the Founding Director of the Center for International Business Education and Research (CIBER) and Academic Director of Smith School's Executive MBA program in China. He has been a visiting/term professor at Aalto University, Finland, Copenhagen Business School, Denmark, Hult International Business School Shanghai, China, Indian Institute of Management Bangalore, India, and Polish American Management Center at University of Lodz, Poland.

In the past, Vinod worked with British and American multinationals for many years, including Macmillan Publishers (Vice President), Molins (Manager Coordination), and Coca-Cola (Marketing Research Executive). He has conducted over a hundred executive and academic seminars in Bahrain, Brazil, Canada, China, Europe, India, and the United States, and has been active on many boards and professional and trade associations.

Not a techie, Vinod is fascinated by and has flirted with digital strategy and digital business ever since the dotcom days. (He registered his first internet domain in 1998). For instance, in April-May 2000, he conducted a six-Saturday, executive seminar on e-Business Strategy. The same year, he designed and chaired an All-Academy Symposium on "Business Models in the New Economy" at Academy of Management's annual, international conference in Toronto, Canada. The symposium attracted over 200 participants and had presenters from several universities, including Alabama, INSEAD, Oregon, Rutgers, Wharton, and a think tank in Canada. Since then, he has presented talks and seminars on global and digital strategy and once ran a digital business for a few years. In March and May 2022, he was invited by the Academy of Management to offer a webinar on digital strategy for its members. Vinod is a member of the Forbes Business Council.

Vinod's articles and opinion pieces have appeared in The Washington Post, The Baltimore Sun, Mensa Bulletin, Economic Times and Mint (India's #1 and #2 business dailies), and other media. He has been honored by the Governors of both Ohio and Maryland for his services to international and internationalizing businesses in their states. He is a member of the Academy of Management, Academy of International Business, Mensa, and a former Board member of TiE-DC, the Washington D.C. chapter of TiE.org, one of the world's largest associations of entrepreneurs and CEOs.

Vinod has a Ph.D. in Strategy and International Business from the University of Maryland, College Park, M.S. in Management from UCLA, and M.S. and B.S. (Hons.) in Statistics from the Indian Statistical Institute, Calcutta.

Personal Website: https://www.vinodjain.com

Blog: https://www.vinodjain.com/blog

Inhaltsangabe

PART ONE: The Context 1. Global Meets Digital 2. A global-digital world 3.
Paradox of Globalization 4. Digital Business: Technology at Warp Speed
PART TWO: Strategy 5. Entering Foreign Markets 6. Global Strategy for
Digital Businesses 7. Digital Business Models 8. Digital Strategy for
Global B2C Businesses 9. Digital Strategy for Global B2B Businesses 10.
Reinventing Innovation 11. Reimagining Business