Behaviour at work can no longer be stereotyped as global or local - modern or traditional - with very little in-between. Instead work behaviour is a complex interplay between Global and Local values. It takes place in a Glocality. Thus individual achievement co-exists with group aspirations, pay diversity takes place in a social context, teamwork reflects cultural narrative, and labour mobility is bound by community bias. Globalization and Culture at Work: Exploring their Combined Glocality breaks new ground by exploring such glocalities, and the implications they create for managing human potential better. The volume is essential reading for researchers, managers, culturalists and consultants of work behaviour alike.
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"The challenges of glocality are tricky and must be handled sensitively to avoid disruption between different cultures; the author provides ways to do just that."(Cynthia D. Churchwell, Harvard Business School, U.S.A.) For the complete book review, please visit http://hbswk.hbs.edu/book-review.jhtml?id=4407&t=globalization