Terry Ballard

Google This! (eBook, ePUB)

Putting Google and Other Social Media Sites to Work for Your Library

• Format: ePub

Produktbeschreibung

Many libraries and museums have adapted to the current information climate, working with Google, Facebook, Twitter and iTunes to deliver information for their users. Many have not. Google This! describes the variety of free or nearly free options for social media, and shows how libraries are adapting, from the Library of Congress to small public libraries. The author presents conversations with social media innovators to show how their experience can create success for your institution's library. Chapters cover important aspects of social media for libraries including: how they relate to the internet; web services such as Google Custom Search, Facebook and Twitter, Flickr, iGoogle, and more; electronic books; discovery platforms; and mobile applications. The book ends by asking: Where is this all going?

• Provides step-by-step instructions for creating iGoogle gadgets in XML, iGoogle themes, Google Maps with community locations, and Google Earth links to archived library data
• Describes the full process for creating a Google Custom Search engine
• Written by an award winning author who has been an academic systems librarian for 20 years

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Produktdetails

• Verlag: Elsevier Science & Techn.
• Seitenzahl: 218
• Erscheinungstermin: 18. Mai 2012
• Englisch
• ISBN-13: 9781780633176
• Artikelnr.: 40159165

Autorenporträt

Terry Ballard is the author of two previous books and more than 70 articles in the field of library science, and is the winner of two national writing awards. Since earning his MLS in 1989 from the University of Arizona, he has worked as an academic systems librarian in New York and Connecticut. He is currently adjunct Special Projects Librarian at the College of New Rochelle in Westchester County, New York. He has presented at conferences such as Computers in Libraries, The Third International Conference on the Book in Oxford, and the American Library Association. He is also the author of Google this: Putting Google and other social media sites to work for your library (Chandos, 2012.)