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Greenwashing Sport examines sport's complicity with our environmental crisis, arguing that first, sport creates its own carbon footprint and second, it provides the gas and petroleum industries with social licenses to operate by accepting sponsorship that imbues corporations from these sectors with a pro-social image. Using Formula 1, FIFA Men's World Cup, and the Olympics as case studies, Miller argues that oil companies make cynical use of sport as a means of 'greenwashing' their public image, while also considering the work of activists who resist such complicity, such as progressive football fans and non-government organizations.…mehr

Produktbeschreibung
Greenwashing Sport examines sport's complicity with our environmental crisis, arguing that first, sport creates its own carbon footprint and second, it provides the gas and petroleum industries with social licenses to operate by accepting sponsorship that imbues corporations from these sectors with a pro-social image. Using Formula 1, FIFA Men's World Cup, and the Olympics as case studies, Miller argues that oil companies make cynical use of sport as a means of 'greenwashing' their public image, while also considering the work of activists who resist such complicity, such as progressive football fans and non-government organizations.


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Autorenporträt
Toby Miller is Research Professor, University of California, Riverside; Sir Walter Murdoch Professor of Cultural Policy Studies, Murdoch University; Profesor Invitado, Escuela de Comunicación Social, Universidad del Norte; Professor of Journalism, Media, and Cultural Studies, Cardiff University/Prifysgol Caerdydd; and Director of the Institute for Media and Creative Industries, Loughborough University London.