The HBR Classics Boxed Set includes: Peter Drucker's bestselling "Managing Oneself," "What Makes an Effective Executive," and "The Theory of the Business"; Clayton Christensen's inspiring "How Will You Measure Your Life?"; Daniel Goleman's articles on emotional intelligence--"Leadership That Gets Results" and "What Makes a Leader?"; author of Good to Great Jim Collins's "Turning Goals into Results"; W. Chan Kim and Renee Mauborgne's "Blue Ocean Leadership" and "Red Ocean Traps"; John Kotter's "Managing Your Boss"; Jon Katzenbach and Douglas Smith's "The Discipline of Teams"; Gary Hamel and C.K. Prahalad's "Strategic Intent"; William A. Sahlman's "How to Write a Great Business Plan"; Chris Argyris's "Teaching Smart People How to Learn"; Theodore Levitt's "Marketing Myopia"; Joseph B. Pine's "Do You Want to Keep Your Customers Forever?".
The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
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