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  • Format: ePub

"Innovations do not have to be radical or limited to technological and product innovations. The authors successfully build upon the notion that the creativity of all employees in an organization can be harnessed to improve overall productivity and give the organization a competitive advantage. Not only, do incremental innovations in sum have an enormous impact on a company's bottom line, but they also have the power of engaging the entire workforce. The authors explore how an "horizontal innovation" strategy can transform an organizational culture into one in which employees feel empowered and…mehr

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Produktbeschreibung
"Innovations do not have to be radical or limited to technological and product innovations. The authors successfully build upon the notion that the creativity of all employees in an organization can be harnessed to improve overall productivity and give the organization a competitive advantage. Not only, do incremental innovations in sum have an enormous impact on a company's bottom line, but they also have the power of engaging the entire workforce. The authors explore how an "horizontal innovation" strategy can transform an organizational culture into one in which employees feel empowered and are inspired to think out-of-the-box on a daily basis." (Hazel Gruenewald - Professor in ESB Business School at Reutlingen University) Horizontal Innovation is a new expression that aims to reflect a new situation in terms of innovation management. The word `horizontal` carries both the organizational aspects represented by lean structures and preferably lateral communications and an approach in which the quantity of innovations from all organization's personnel is an essential element for its characterization. This and other questions related to this new form of understanding innovations will be discussed in detail in the eight chapters of this book."

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Autorenporträt
Antônio Carlos Teixeira Álvares é engenheiro mecânico de produção pela Escola Politécnica da Universidade de São Paulo, mestre em administração de empresas pela Escola de Administração de Empresas de São Paulo da Fundação Getúlio Vargas, onde é professor desde 1974 e membro do Fórum FGV-Inovação desde a sua fundação em 2000. É acionista da empresa Brasilata S.A. Embalagens Metálicas, da qual foi CEO de 1977 a 2014. Desde 2015 é Vice-Presidente do Conselho de Administração. José Carlos Barbieri é mestre e doutor em administração pela Escola de Administração de Empresas de São Paulo da Fundação Getúlio Vargas (FGV/EAESP). Participa de grupos de estudo e comitês da ABNT sobre gestão ambiental, responsabilidade social e gestão da inovação. Participa da elaboração de normas sobre inovação pela International Organization for Standardization (ISO, comitê 279). Participa de comitês científicos de diversas revistas e congressos científicos nacionais e internacionais e da assessoria científica de várias agências de fomento para as áreas científicas e tecnológicas.