W. B. Phillips

How Department Stores Are Carried On (eBook, ePUB)

• Format: ePub

Produktbeschreibung

In "How Department Stores Are Carried On," W. B. Phillips provides a thorough examination of the operational intricacies of department stores in the early 20th century. Through a meticulous blend of qualitative and quantitative analysis, Phillips discusses management practices, merchandising strategies, and customer relationships, employing a pragmatic writing style that demystifies complex commercial processes. Rooted in the socio-economic context of its time, the book reflects the rise of consumerism and the evolution of retail spaces into social hubs, marking a pivotal transformation in American commerce. W. B. Phillips, a prominent figure in the field of business education and administration, channelled his extensive experience in the retail sector into this comprehensive work. His insights stem from a broader understanding of economic theories and practices prevalent during his era, which allowed him to synthesize academic rigor with practical business acumen. Phillips's commitment to fostering a deeper understanding of retail management resonates throughout the text, illuminating the challenges and innovations faced by department stores. This book is an essential read for scholars of business history, retail management professionals, and anyone interested in the underlying dynamics of consumer culture. Phillips's astute observations offer timeless wisdom on operational efficiency, making it a valuable resource for current and future generations aiming to navigate the complexities of the retail world.

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Produktdetails

• Verlag: DigiCat
• Seitenzahl: 51
• Erscheinungstermin: 16. September 2022
• Englisch
• ISBN-13: 8596547325055
• Artikelnr.: 65838853

Autorenporträt

W. B. Phillips, whose contributions to the analysis of retail and department store management have imparted valuable insights into the early 20th-century commercial practices, has solidified his role as a discerning observer of economic and business trends. Notably, in his seminal work, "How Department Stores Are Carried On" (1916), Phillips provides a meticulous examination of the operational intricacies of department stores. His methodical narrative illuminates the multifaceted aspects of retail management, from merchandising to customer service, which has proven to be a cornerstone for students and practitioners of retail management alike. Phillips writes with an astute understanding of the complexities inherent in the burgeoning consumer culture of his time, offering a comprehensive study that delves into the efficacies of organizational structure and strategic business planning. While specific biographical details about W. B. Phillips remain scant, his literary contribution has left an indelible imprint on the literature of retail commerce and continues to be referenced by scholars interested in the historical evolution of department stores and their impact on the economy and society at large.