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  • Format: PDF

During the last couple of years we learned that infonnation and communication technologies have to be seen as key factors for the success in various industries. Especially in tourism it became evident, that missing the developments in this sector could not only be fatal for the unfolding of the businesses, but also unrenouncable in order to withstand in competition. The objective of ENTER is to show the chance that infonnation technology offers for all participants in the touristic competition to act successfully in permanently changing infonnation environments. It reflects the important role…mehr

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Produktbeschreibung
During the last couple of years we learned that infonnation and communication technologies have to be seen as key factors for the success in various industries. Especially in tourism it became evident, that missing the developments in this sector could not only be fatal for the unfolding of the businesses, but also unrenouncable in order to withstand in competition. The objective of ENTER is to show the chance that infonnation technology offers for all participants in the touristic competition to act successfully in permanently changing infonnation environments. It reflects the important role of infonnation technologies in this field. Within the last six years ENTER united various experts - practitioners as well as researchers - to exchange their experiences, ideas and visions in the sector of tourism and infonnation technology. The conferences scope is to provide an international platfonn to discuss the topical situation and future trends, and the possibilities to shape the own strategies. The various points of view of all the participants in workshops, reports and discussions always lead to most interesting perceptions.

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Autorenporträt
Univ.-Prof. Dr. Walter Schertler ist Inhaber des Lehrstuhls "Organisation und Strategisches Management" an der Universität Trier; davor Senior Consultant bei The Boston Consulting Group, München.
Rezensionen
"... an innovative volume that goes well beyond the scope of existing books on IT and tourism ... I would certainly recommend it to teachers, managers, planners, and policymakers that need insights into this rapidly evolving field ..." Information Technology and Tourism