-31%11
73,95 €
106,99 €**
73,95 €
inkl. MwSt.
**Preis der gedruckten Ausgabe (Broschiertes Buch)
Sofort per Download lieferbar
payback
37 °P sammeln
-31%11
73,95 €
106,99 €**
73,95 €
inkl. MwSt.
**Preis der gedruckten Ausgabe (Broschiertes Buch)
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
37 °P sammeln
Als Download kaufen
106,99 €****
-31%11
73,95 €
inkl. MwSt.
**Preis der gedruckten Ausgabe (Broschiertes Buch)
Sofort per Download lieferbar
payback
37 °P sammeln
Jetzt verschenken
106,99 €****
-31%11
73,95 €
inkl. MwSt.
**Preis der gedruckten Ausgabe (Broschiertes Buch)
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
37 °P sammeln
  • Format: PDF

Innovation requires a balanced amount of openness and structure, especially in its early phases. Ontologies as logical representations of knowledge bear the potential of bridging this obvious dilemma and provide a promising approach to significantly improve management during the early stages of the innovation process. Angelika C. Bullinger examines ontologies as an approach to modeling, analyzing and comparing the fuzzy front end of innovation management, in particular idea assessment and selection. She uses an extensive array of theories and methods, combining the knowledge bases of business…mehr

Produktbeschreibung
Innovation requires a balanced amount of openness and structure, especially in its early phases. Ontologies as logical representations of knowledge bear the potential of bridging this obvious dilemma and provide a promising approach to significantly improve management during the early stages of the innovation process. Angelika C. Bullinger examines ontologies as an approach to modeling, analyzing and comparing the fuzzy front end of innovation management, in particular idea assessment and selection. She uses an extensive array of theories and methods, combining the knowledge bases of business administration and information systems. Starting from theoretical informatics, she elaborates, applies and tests a methodology for ontology development for use in business management. Based on empirical data, she models ontologically the moment of idea assessment and selection on a company-specific, industry-typical and generic level. Included are action-oriented implications for the implementation of the methodology in business reality.

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Autorenporträt
Dr. Angelika C. Bullinger promovierte bei Prof. Dr. Prof. h.c. Dr. h.c. Ralf Reichwald am Institut für Information, Organisation und Management der Technischen Universität München. Sie ist wissenschaftliche Mitarbeiterin bei Prof. Dr. Kathrin Möslein am Lehrstuhl für Information der Universität Nürnberg-Erlangen.