Harold Kerzner

Innovation Project Management (eBook, ePUB)

Methods, Case Studies, and Tools for Managing Innovation Projects

• Format: ePub

Produktbeschreibung

INNOVATION PROJECT MANAGEMENT ACTIONABLE TOOLS, PROCESSES, AND METRICS FOR SUCCESSFULLY MANAGING INNOVATION PROJECTS, WITH EXCLUSIVE INSIGHTS FROM WORLD-CLASS ORGANIZATIONS AROUND THE WORLD The newly revised Second Edition of Innovation Project Management offers students and practicing professionals the tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program. The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently. The Second Edition includes exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor's Manual via the book's companion website. Specific ideas discussed in Innovation Project Management include: * Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product development * Identifying core competencies using SWOT analysis and nondisclosure agreements, secrecy agreements, and confidentiality agreements * Implications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biases * Measuring intangible assets, customer/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value With its highly detailed and comprehensive coverage of the field, and with case studies from leading companies to show how concepts are applied in real-world situations, Innovation Project Management is a must-have title for practicing project managers, as well as students in project management, innovation, and entrepreneurship programs.

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Produktdetails

• Verlag: Wiley-Scrivener
• Seitenzahl: 624
• Erscheinungstermin: 21. November 2022
• Englisch
• ISBN-13: 9781119931256
• Artikelnr.: 66679550

Autorenporträt

HAROLD KERZNER, PhD is Senior Executive Director for Project Management at the International Institute for Learning, Inc. (IIL), a global learning solutions company offering professional training and consulting services worldwide. Dr. Kerzner's profound effect on the project management industry inspired IIL to establish, in coordination with PMI, the Kerzner International Project Manager of the Year Award, which is presented to a distinguished PMP¯® or global equivalent each year.

Inhaltsangabe

Preface xv

1 Introduction to Innovation Project Management 1

Introduction 1

Definitions for Innovation 2

The Business Need 4

Innovation Literature 6

Project Management Literature 7

Innovation Benchmarking 8

Value: The Missing Link 10

Innovation Targeting 12

Timeline for Innovation Targeting 13

Innovation in Small Companies 14

Seven Critical Dimensions for Scaling Project Management Innovation 14

Implications and Issues for Project Managers and Innovation Personnel 16

2 Types of Innovation 19

Introduction 19

Continuous Versus Discontinuous Innovation 20

Incremental Versus Radical Innovation 21

Understanding Innovation Differences 22

Incremental Innovation Versus New Product Development 23

Product Development Innovation Categories 23

Closed and Open Innovation 25

Crowdsourcing 27

Co-Creation Innovation 29

Open Innovation in Action: Airbus and Co-creation Partnerships 35

Value (Or Value-Driven) Innovation 37

Agile Innovation 38

Agile Innovation in Action: Deloitte 40

Government Innovation 47

Financial Innovation 50

Healthcare Innovation 51

Brand Innovation 53

Sustainable Innovation 53

Humanitarian/Social Innovation 54

Social Innovation in Action: Hitachi 55

educational Innovation 57

Manufacturing Innovation 58

A Case Study 60

Nontechnical Innovation in Action 60

Other Categories of Innovation 62

Role of the Board of Directors 66

Finding an Innovation Project Sponsor 66

Implications and Issues for Project Managers and Innovation Personnel 67

3 Innovation and Strategic Planning 69

Introduction 69

Role of the Innovation Project Manager in Strategic Planning 70

Role of the Portfolio PMO 70

Business Impact Analysis 71

Innovation Maturity Models 71

Types of Strategies 73

Role of Innovation in Strategic Planning 74

Role of Marketing in Strategic Innovation Planning 75

Product Portfolio Analysis 76

Identifying Core Competencies Using SWOT Analysis 82

Innovation Project Management Competency Models in Action: eli Lilly 84

Marketing's Involvement with Innovation Project Managers 95

Product Life Cycles 97

Classification of R&D Projects 97

Research Versus Development 98

The Research and Development Ratio 99

Offensive Versus Defensive Innovation 100

Modeling the R&D Planning Function 101

Priority Setting 105

Contract R&D 107

Nondisclosure Agreements, Secrecy Agreements, and Confidentiality Agreements 108

Government Influence 108

Sources for Innovation Technology 109

Sources of Ideas 110

The Project Manager's Role in Developing Innovation Skills and Ideas in People 112

establishing a Project Selection Criteria 114

Project Selection Issues 115

economic evaluation of Projects 116

Role of the Project Manager in Project Selection 119

Project Selection and Politics 124

Project Readjustments 126

Project Termination 127

Implications and Issues for Project Managers and Innovation Personnel 127

4 Innovation Tools and Processes 129

Introduction 129

New Product Development 130

The Fuzzy Front end 131

Prioritizing Product