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An insightful look at how Chinese business people think and live, offering executives and entrepreneurs a better way to understand a country in which business opportunities are still growing.
Inside the Chinese Business Mind: A Tactical Guide for Managers focuses on helping Western business leaders and managers get an understanding of the core values and beliefs that drive business in China. It is a perfect tool for helping business people gain insights into the vastly different, surprisingly diverse Chinese business culture-and for learning more about themselves and their own values and…mehr

Produktbeschreibung
An insightful look at how Chinese business people think and live, offering executives and entrepreneurs a better way to understand a country in which business opportunities are still growing.

Inside the Chinese Business Mind: A Tactical Guide for Managers focuses on helping Western business leaders and managers get an understanding of the core values and beliefs that drive business in China. It is a perfect tool for helping business people gain insights into the vastly different, surprisingly diverse Chinese business culture-and for learning more about themselves and their own values and behaviors in the process.

At the core of Inside the Chinese Business Mind is an in-depth survey which gathered responses from over 200 business leaders in both the United States and China. Going beyond the scope of traditional guidebooks, the study incorporates elements of psychology, resulting in a fascinating portrait of the Chinese people, one that finds clear distinctions in behaviors and priorities across different regions, among various age groups, and within other demographic categories. This specific information will help business leaders develop the kind of cultural awareness that leads to greater opportunities and stronger relationships in China, at home, and within themselves.
Autorenporträt
Ted Sun is President and CEO of Executive Balance, an executive development and consulting firm for small and large organizations and Director of Eastern United States for the Institute for Transformative Thought and Learning, providing educational strategy, research, think tank, and change leadership services. He is also a part-time Lecturer in the School of Education, The Ohio State University, Adjunct Professor at Southern New Hampshire University, and Lead Faculty at the University of Phoenix Graduate Business School. His work on entrepreneurship has been featured in a wide variety of publications and broadcast media, and he has presented his research at the Global Conference on Business and Economics, among many other conferences.