Ulrich Lichtenthaler

Integrated Intelligence (eBook, PDF)

Combining Human and Artificial Intelligence for Competitive Advantage, plus E-Book inside (ePub, pdf)

• Format: PDF

Produktbeschreibung

Integrated Intelligence as a Competitive Advantage How can companies profit from artificial intelligence? So far, most firms use AI tools primarily for enhancing efficiency and automating jobs. However, artificial intelligence provides many more opportunities! Ulrich Lichtenthaler shows that companies can achieve an unbeatable competitive advantage by making AI a core part of their innovation strategies. The targeted integration of human and artificial intelligence, which goes beyond standardized applications, enables an enhanced form of intelligence, a super-intelligence or Intelligence x. This book will show executives, HR professionals, and consultants how to gradually develop Intelligence x in large and medium-sized organizations and how to use SMART leadership principles and the I3 – Integrated Intelligence Incubator as tools for building a unique intelligence architecture. With detailed guidelines for implementation and with many examples from the world's most innovative companies as well as from start-ups, »Integrated Intelligence« reveals how executives can achieve a sustainable competitive advantage through intelligence-based business models.

Produktdetails

• Verlag: Campus Verlag
• Seitenzahl: 248
• Erscheinungstermin: 12. Februar 2020
• Englisch
• ISBN-13: 9783593443928
• Artikelnr.: 58333663

Autorenporträt

Ulrich Lichtenthaler is Professor of Management and Entrepreneurship at ISM - International School of Management in Cologne, Germany. Ulrich Lichtenthaler ist Professor für Management und Entrepreneurship an der ISM – International School of Management in Köln. Er gilt als einer der führenden akademischen Experten zum Management Künstlicher Intelligenz und verfasste zahlreiche Artikel zum Thema für internationale Publikationen wie die MIT Sloan Management Review und das Wall Street Journal.

Inhaltsangabe

Contents Preface 9 Part A: Relevance 11 Chapter 1 The competitive relevance of artificial intelligence 13 AI has come a long way 16 There is a long road ahead 20 Chapter 2 The isolated ignorance of many established businesses 25 How do firms respond to recent advances in AI? 26 How does the historical evolution matter? 30 How does your company score? 34 Chapter 3 The strategic focus of the world's most innovative companies 37 How can we identify the world's most innovative companies? 40 Which are the world's most innovative firms? 44 What importance does AI have for the most innovative firms? 48 Part B: Framework 53 Chapter 4 An intelligence-based view of company performance 55 From a knowledge-based to an intelligence-based view 57 Human and artificial intelligence 60 Implications of an intelligence-based view 66 Chapter 5 Combining and complementing human and artificial intelligence 71 4S framework for interplays of human and artificial intelligence 72 Complementarity of human and artificial intelligence 77 Implications of complementarity 80 Chapter 6 Renewing and recombining human and artificial intelligence 83 From digital transformation to intelligence transformation 83 Intelligence renewal and recombination 87 Transformation steps 90 Part C: Strategy 95 Chapter 7 Business innovation and evolutionary fitness 97 Digital and non-digital innovation 98 Technical and evolutionary fitness 102 Intelligence and meta-intelligence 105 Chapter 8 Core competencies and competitive advantage 109 Markets for intelligence 111 Sustainability of competitive advantage 115 Sources of competitive advantage 119 Chapter 9 Value creation and value capture 123 Overemphasis on technology 126 Importance of the business model 128 Balancing the business model 131 Part D: Organization 135 Chapter 10 Internal organization and external ecosystems 137 Boundaries of the company 138 Internal factors at multiple levels 141 External factors at multiple levels 145 Chapter 11 The No-Human-Interaction paradox 151 The paradox of positive and negative attitudes 153 Roots of attitudes 157 Managing the paradox 160 Chapter 12 The SMART leadership framework 163 SMART leadership principles 165 Implementing SMART leadership 172 Part E: Implementation 177 Chapter 13 Corporate initiatives and moving from HR to HAIR 179 Managing corporate AI initiatives 180 The role of the C-suite 184 Moving from HR to HAIR 187 Chapter 14 The I3 – Integrated Intelligence Incubator 191 I3 – Integrated Intelligence Incubator 192 Company canvas 195 Project canvas 201 Implementation checklist 208 Chapter 15 Avoiding typical pitfalls in execution 215 Technology domain 217 Market domain 219 Management domain 221 Avoiding the pitfalls 224 Conclusion and outlook 227 List of figures 231 List of tables 233 List of abbreviations 235 Endnotes 237 Index 247

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Contents Preface 9 Part A: Relevance 11 Chapter 1 The competitive relevance of artificial intelligence 13 AI has come a long way 16 There is a long road ahead 20 Chapter 2 The isolated ignorance of many established businesses 25 How do firms respond to recent advances in AI? 26 How does the historical evolution matter? 30 How does your company score? 34 Chapter 3 The strategic focus of the world's most innovative companies 37 How can we identify the world's most innovative companies? 40 Which are the world's most innovative firms? 44 What importance does AI have for the most innovative firms? 48 Part B: Framework 53 Chapter 4 An intelligence-based view of company performance 55 From a knowledge-based to an intelligence-based view 57 Human and artificial intelligence 60 Implications of an intelligence-based view 66 Chapter 5 Combining and complementing human and artificial intelligence 71 4S framework for interplays of human and artificial intelligence 72 Complementarity of human and artificial intelligence 77 Implications of complementarity 80 Chapter 6 Renewing and recombining human and artificial intelligence 83 From digital transformation to intelligence transformation 83 Intelligence renewal and recombination 87 Transformation steps 90 Part C: Strategy 95 Chapter 7 Business innovation and evolutionary fitness 97 Digital and non-digital innovation 98 Technical and evolutionary fitness 102 Intelligence and meta-intelligence 105 Chapter 8 Core competencies and competitive advantage 109 Markets for intelligence 111 Sustainability of competitive advantage 115 Sources of competitive advantage 119 Chapter 9 Value creation and value capture 123 Overemphasis on technology 126 Importance of the business model 128 Balancing the business model 131 Part D: Organization 135 Chapter 10 Internal organization and external ecosystems 137 Boundaries of the company 138 Internal factors at multiple levels 141 External factors at multiple levels 145 Chapter 11 The No-Human-Interaction paradox 151 The paradox of positive and negative attitudes 153 Roots of attitudes 157 Managing the paradox 160 Chapter 12 The SMART leadership framework 163 SMART leadership principles 165 Implementing SMART leadership 172 Part E: Implementation 177 Chapter 13 Corporate initiatives and moving from HR to HAIR 179 Managing corporate AI initiatives 180 The role of the C-suite 184 Moving from HR to HAIR 187 Chapter 14 The I3 - Integrated Intelligence Incubator 191 I3 - Integrated Intelligence Incubator 192 Company canvas 195 Project canvas 201 Implementation checklist 208 Chapter 15 Avoiding typical pitfalls in execution 215 Technology domain 217 Market domain 219 Management domain 221 Avoiding the pitfalls 224 Conclusion and outlook 227 List of figures 231 List of tables 233 List of abbreviations 235 Endnotes 237 Index 247