International Business and Europe in Transition (eBook, PDF)

Redaktion: Burton, Fred; Young, Stephen; Yamin, Mo

• Format: PDF

Produktbeschreibung

This volume of the Academy of International Business series looks at International Business in the context of a rapidly changing Europe. Leading contributors have come together to present the latest research, attempting to answer a number of important questions: * is the vision of a Single European market realistic? * what are the barriers to its achievement? * what are the prospects for Eastern Europe? * how should firms enter East European markets? * what does the process of transition imply for corporate policy?

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Produktdetails

• Verlag: Palgrave Macmillan UK
• Seitenzahl: 266
• Erscheinungstermin: 27. Juli 2016
• Englisch
• ISBN-13: 9781349245567
• Artikelnr.: 45505188